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Experience CMO, Business Coach and Legal Marketing Advisor.

Elevate your practice with marketing strategies, innovative growth loops and proven marketing leadership. 

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Fractional CMO

Jesse is an experienced marketing executive with more than 20+ years leading marketing organizations.

Having coached more than 100 law firm owners with Law Firm Mentor, Jesse has helped Law Firm grow and scale. 

"In an industry that's evolving at lightning speed, law firms are struggling to keep up. The traditional marketing methods are drowning them in inefficiency, leaving clients unsatisfied and opportunities missed." - Jesse J. Frye

Learn More About Jesse J. Frye

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Fractional CMO

As the strategic Fractional Chief Marketing Officer (CMO) Jesse J. Frye is revolutionizing the legal industry. With an innovative approach, Jesse makes top-tier client experience (CX) and marketing strategies accessible and affordable to law firms of all sizes. By offering strategic advisory services, Jesse empowers solo attorneys and small law firms, not only equalizing opportunities but also establishing new standards for success in the legal sector.

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Legal Industry Business Coach

As a Law Firm Mentor business coach, he has coached more than 100 small and medium law firms in various practice areas including Family Law, Business, Criminal, Immigration, Personal Injury, Real Estate, Land Use, Estate Planning and More. Jesse completed ICF certified business, organization development & executive coaching training and has over 3000 hours of coaching experience. Jesse helps his clients redfine what next level looks like. 


LawFirm Mentor
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Speaker & Advisor

Need a speaker who's not just "in the know" but "creating the know"? Jesse J. Frye stands at the forefront of emerging technology and their seismic impact on the legal industry. His speeches are more than just talks; they're revelations, unveiling how emerging technologies can revolutionize the law firm. Jesse's advisory services are the compass for law firms of all sizes, guiding them to uncharted territories of productivity and profitability.


Advisory Services

Who is my ideal client and how I help them achieve results?

In the legal landscape, diversity is the norm rather than the exception. My speaking engagements and advisory services are specifically tailored for small to medium-sized law firms looking to scale their services and modernize their client experiences. By partnering with me, your firm gains insights into leveraging automation, AI, and enhanced client experiences to meet the unique client needs and business objectives. I promise to provide actionable strategies that empower your firm and teams to innovate, scale, and achieve unparalleled client satisfaction.

Law Firms

By embracing advanced client experience (CX) and marketing strategies, law firms can not only retain their existing client base but also foster increased loyalty. This modern approach can significantly boost the likelihood of receiving more referrals.

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Download our CX eBook

"From Start to Finish: Optimizing your Customer Experience (CX) for Your Business" is a comprehensive eBook that covers common CX red flags, focus areas for resolution, personalization, trust-building, connection, and friction reduction, as well as 10 actionable CX strategies to help enhance your customer experience and build lasting relationships with your customers.

  • Inside: Common Customer Experience (CX) Redflags

  • Inside:10 Actionable Customer Experience (CX) Strategies

Download eBook
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Marketing Focus Day 

Jesse leads focused half-day marketing strategy sessions tailored specifically for your law firm with three primary goals: 1) Identifying crucial marketing issues, 2) Finding solutions to these issues, and 3) Creating an actionable plan to quickly resolve these issues. These sessions are dedicated to dissecting your sales and marketing processes, uncovering hidden revenue opportunities, and setting a course for immediate impact. The aim is to meticulously examine your firm's entire client journey, pinpoint areas for improvement, and develop strategies that enhance how your clients interact with and perceive your law firm.

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  • 4-Hour Virtual Marketing Strategy Session with the key focus on identifying and resolving crucial marketing issues within your business. 

  • The out come will be a 90 day action plan to resolve your most crucial sales and marketing issues. 

  • Cost: $1500 for half-day strategy session, including 90 day action plan. 

  • Speaking Engagements: Topics

    These are just a few samples of the topics Jesse speaks and facilitates around the world.

    The Legal CX

    Explore the power of CX to modernize your law business.


    The Future of Legal Marketing

    Dive deep into how emerging technologies will impact legal marketing.

    Legal Growth Loops

    Explore the emerging trend away from the traditional marketing funnel.

    Have an upcoming conference or company meeting?

    Here's what my clients are saying

    Hundreds of business owners, leaders and teams from around the world has experienced Jesse's magic.

    "Jesse's out of the box thinking yielded great benefits with our customers. We all loved his facilitation sessions, they were a big hit. His unique perspective is unmatched."

    Pramod S. - CEO

    Atlanta, Georgia

    ''It is not an exaggeration to say that Jesse rescued our organization from impending implosion. He improved our Client Satisfaction exponentially."

    Susan B. - Manager

    Omaha, Nebraska

    Meet Jesse J. Frye

    Jesse J. Frye is a renowned thought leader and fractional CMO specializing in Law Firm Conversion Optimization, Automation, and The Legal Growth Loop, dedicated to transforming the way law firms operate and engage with their clients. With his clear, honest communication and thought-provoking insights, Jesse enlightens audiences and clients on leveraging technology to streamline legal processes, enhance client interactions, and optimize conversions.

    His expertise in identifying gaps in business processes and creatively uncovering potential solutions has positioned him as a sought-after advisor in the legal sector. Jesse's tailored talks and advisory services have empowered numerous businesses and law firms across the United States, United Kingdom, Germany, Australia, Canada, India, and Tunisia to harness the power of emerging technologies and automation, driving efficiency, effectiveness, and profitability within their marketing. 

    A United States Coast Guard Veteran, Jesse combines his diverse experience and innovative thinking to help law firms navigate the complexities of the digital age, fostering a culture of continuous improvement and achieving desired results. His approach leaves organizations not only more productive but also pioneers in adopting advanced technologies in the legal landscape.

  • Entrepreneur, Client Experience & Marketing Executive

  • Startup, Fortune 50, International Experience

  • 3000+ hours of B2B Coaching Experience

  • Former College Educator Teaching Business & Marketing

  • Jesse-River-Arts
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    Unbeatable Guarantee

    I give you my honest word that, if you give me a chance, you're sure to be given my absolute best work. But If you feel that I fell short in any way, just let me know. I will issue a full and immediate refund -- no hassle, no questions, no ifs, ands, or buts.

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